December 3, 2024
Business

Mahindra’s High Demand SUVs

Mahindra’s High Demand SUVs

The SUV segment in India is experiencing rapid growth, driven by attractive designs, feature-packed interiors, increased ground clearance for rough roads, and a robust road presence. Mahindra & Mahindra, known for its strong SUV lineage, currently boasts three of the most sought-after SUV models in its lineup – the XUV700, Thar, and Scorpio N. These vehicles have garnered substantial demand, resulting in waiting periods ranging from 3 months to as long as 16 months!

Mahindra XUV700: Up to 9 Months Waiting

Launched in 2021, the XUV700 has become Mahindra’s flagship SUV. Its aggressive design, premium interiors, powerful engine options, and feature-rich offerings have resonated well with Indian SUV enthusiasts.

Pricing & Positioning

Priced from Rs 14.03 lakhs to Rs 26.57 lakhs (ex-showroom), the XUV700 competes with midsize SUVs like Tata Safari, MG Hector Plus, Hyundai Alcazar, and Skoda Kodiaq.

Design & Engineering

Featuring a bold exterior with sleek LED headlamps and a well-crafted interior with soft-touch materials, the XUV700 rides on a sturdy monocoque chassis for safety and rigidity.

Variants & Colour Options

Available in MX and AdrenoX (AX) trims with multiple colour choices, including Everest White, Midnight Black, and Electric Blue.

Engine, Transmission & Mileage

Buyers can opt for a 2.0-liter turbocharged petrol or a 2.2-liter diesel engine, both mated to manual or automatic transmissions, delivering a fuel efficiency of 16-20 km/l.

Interior, Comfort & Safety

The cabin boasts a large touchscreen, panoramic sunroof, connected car features, advanced safety tech like adaptive cruise control and multiple airbags, ensuring a premium and safe driving experience.

Mahindra Thar: 15-16 Months Waiting Period

The 2nd generation Thar, introduced in 2020, has garnered immense popularity due to its iconic design, off-road capabilities, and modern amenities, resulting in a waiting period of 15-16 months.

Pricing & Positioning

Priced from Rs 10.98 lakhs to Rs 16.94 lakhs (ex-showroom), the Thar competes in the compact off-road SUV segment.

Design & Engineering

Retaining its iconic boxy profile, the new Thar offers touchscreen infotainment, 4WD drivetrain, and high ground clearance for off-road adventures.

Engine, Transmission & Mileage

Available with petrol and diesel engine options, manual or automatic transmissions, delivering a mileage of 15-18 km/l.

Interior, Comfort & Safety

The cabin features modern amenities like touchscreen infotainment, remote keyless entry, and safety features such as dual airbags and ABS with EBD.

Mahindra Scorpio N: Up to 11 Months Waiting Period

The 3rd generation Scorpio N, launched in 2022, has received overwhelming bookings, thanks to its striking design, powerful engines, and extensive features, leading to waiting periods of up to 11 months.

Pricing & Positioning

Priced from Rs 13.26 lakhs to Rs 24.54 lakhs (ex-showroom), the Scorpio N competes in the midsize SUV segment.

Design & Engineering

Sporting a new design, premium interiors, and advanced features, the Scorpio N offers a modern driving experience.

Engine, Transmission & Mileage

Available with diesel and turbo-petrol engines, manual or automatic transmissions, delivering a claimed mileage of up to 18 km/l.

Interior, Comfort & Safety

The cabin is loaded with features like touchscreen infotainment, UVO-connected car tech, and safety features including multiple airbags and ADAS tech.

Conclusion

Mahindra’s XUV700, Thar, and Scorpio N showcase modern design, robust engineering, and a plethora of features, making them highly desirable in the SUV market. Despite extended waiting periods, these SUVs offer exceptional value, ensuring a rewarding ownership experience for buyers.

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Larissa Martins

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